What do customers want???
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Category: Carpet Cleaners Discussion
Forum Name: Carpet Cleaners Hangout
Forum Description: General discussion on anything related to carpet cleaning
URL: https://www.kleenkuip.com/forum/forum_posts.asp?TID=223
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Topic: What do customers want???
Posted By: Stanley
Subject: What do customers want???
Date Posted: 01/April/2004 at 11:46pm
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I always ask myself this question...what do the customers want in a cleaner.....cheap???free???or just a good Job??? What do you do to keep the customers that you have happy??? Does it come down to actual cleaning or does it come down to professionalism and customer service. For me it's professionalism and customer service..... How many times have you been cleaning something that doesn't come up as good as you'd like it too? you've tried everything and nothing seems to work.....when the cleaning has failed you.... Hell I start selling stains....most customers really only want a enjoyable experience.. right or wrong?? ------------- People & Standards You Can Trust |
Replies:
Posted By: LilNiteRidrhood
Date Posted: 02/April/2004 at 10:21am
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Experiential marketing is the way you get the higher priced clients. Most surveys done indicate the average customer wants these five things most when buying something: 1) To be able to trust the company 2) choice or selection of products 3) guarantee 4) experience and/or knowledgeable 5) price It is very rare for price to come in number 1 in any studies.
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Posted By: doug
Date Posted: 02/April/2004 at 10:33am
| Priceing never came into the picture till the larger bait and switch companies mentioning no names pushed room pricing with misleading small print regarding all the extras. We use strait sq. ft. pricing my thing is you can pay me know or pay me later. Be up front with the customer don't treat them they know nothing. Most consumers are becoming quite educated in cleaning. Justify justify give them a reason to consider you over the competion. |
Posted By: Stanley
Date Posted: 02/April/2004 at 3:24pm
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So what you're say Doug is to do an in-home estimate first...I've always been a big fan of the in-home estimate. Over the phone quote thats kind of hard , thats why they do room pricing....some you Gian some you loose. Question.. when you price by the sq ft...is that the sq ft of the room. or just the sq feet being cleaned...ie around the beds???
------------- People & Standards You Can Trust |
Posted By: doug
Date Posted: 02/April/2004 at 4:50pm
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Stanley wrote: