Carpet and Floor Cleaning Industry Chat Forum : Is this worth it? https://www.kleenkuip.com/forum/ Copyright (c) 2006-2013 Web Wiz Forums - All Rights Reserved. Sun, 24 May 2026 10:07:24 +0000 Sun, 03 Mar 2019 13:32:01 +0000 http://blogs.law.harvard.edu/tech/rss Web Wiz Forums 12.06 360 https://www.kleenkuip.com/forum/RSS_post_feed.asp?TID=4885 <![CDATA[Carpet and Floor Cleaning Industry Chat Forum]]> https://www.kleenkuip.com/forum/forum_images/web_wiz_forums.png https://www.kleenkuip.com/forum/ <![CDATA[Is this worth it? : You are right Mr. Steamer so they...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=167395&title=is-this-worth-it#167395 Author: MR. STEAMER
Subject: 4885
Posted: 03/March/2019 at 1:32pm

You are right Mr. Steamer so they now have Groupon...lol

]]> Sun, 03 Mar 2019 13:32:01 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=167395&title=is-this-worth-it#167395 <![CDATA[Is this worth it? : peculiar wrote:Some company...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141428&title=is-this-worth-it#141428 Author: MR. STEAMER
Subject: 4885
Posted: 13/March/2008 at 1:51am

Originally posted by peculiar peculiar wrote:

Some company contacted me about a direct mail  brochure that will be delivered to every home in the Greater Toronto area once a month (about 1.5 million homes).
They said it would cost about $4000 for a full colour 1/8 panel ad on a 12 panel brochure(11x35 sheet when opened).
If I do a 1/4 panel ad on the front or back page, I think the price is around $10 000.
I would like to know if anyone thinks that this is worth it at $150 an average job.
I mean, is it possible to get about 1 in 1000 response on a co op mailer?
As anyone used valpak or actionpack or any one of the other co op direct mailers?
What kind of response rates did they yield?
less than 0.25 of a percent... not worth it...what company??? some of the crap ones don't even get read.  Sounds scarey.
 
 
in 2005 I spent 47,000
 
that was for 300,000 homes monthy over 8 months
 
Over that year I picked up around 3000 customers
 
barely nothing
 
2006 I spent 25,000
2007 24,000
 
direct mailing isn't the cats meaow...especially not in the GTA.
The phone might ring but the price is too high.
 
I would go with a shopper choice coupon book and I would pick an area with around 150,000 holms..and build from there....  you don't want to spend much more than 1200 bucks on any one mailout IMO.  at an average call of 150 it wouldn't TAKE YOU LONG TO BREAK EVEN AND THEN START MAKING SOME MONEY!
 
to clear 10,000 bucks is a lot of workOuch to pay for advertising
 
 
 
]]> Thu, 13 Mar 2008 01:51:18 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141428&title=is-this-worth-it#141428 <![CDATA[Is this worth it? : they work if done properly ]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141377&title=is-this-worth-it#141377 Author: splash_$$$_dash
Subject: 4885
Posted: 11/March/2008 at 11:47pm

they work if done properly]]> Tue, 11 Mar 2008 23:47:39 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141377&title=is-this-worth-it#141377 <![CDATA[Is this worth it? : Personally I dont like them, you...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141371&title=is-this-worth-it#141371 Author: FuzzSucker
Subject: 4885
Posted: 11/March/2008 at 11:38pm

Personally I dont like them, you tend to get the bargin shoppers looking for the lowest bid on the work.  I know some people that live off of them, but they also spend more than half of their income on marketing. I would rather work less and make more per job.

Edited by FuzzSucker - 06/January/2009 at 11:53pm]]> Tue, 11 Mar 2008 23:38:14 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141371&title=is-this-worth-it#141371 <![CDATA[Is this worth it? : Some company contacted me...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141367&title=is-this-worth-it#141367 Author: peculiar
Subject: 4885
Posted: 11/March/2008 at 11:20pm

Some company contacted me about a direct mail  brochure that will be delivered to every home in the Greater Toronto area once a month (about 1.5 million homes).
They said it would cost about $4000 for a full colour 1/8 panel ad on a 12 panel brochure(11x35 sheet when opened).
If I do a 1/4 panel ad on the front or back page, I think the price is around $10 000.
I would like to know if anyone thinks that this is worth it at $150 an average job.
I mean, is it possible to get about 1 in 1000 response on a co op mailer?
As anyone used valpak or actionpack or any one of the other co op direct mailers?
What kind of response rates did they yield?
]]> Tue, 11 Mar 2008 23:20:55 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=4885&PID=141367&title=is-this-worth-it#141367