Carpet and Floor Cleaning Industry Chat Forum : How can I sell more protection? https://www.kleenkuip.com/forum/ Copyright (c) 2006-2013 Web Wiz Forums - All Rights Reserved. Wed, 20 May 2026 11:32:06 +0000 Sun, 19 Feb 2012 19:24:44 +0000 http://blogs.law.harvard.edu/tech/rss Web Wiz Forums 12.06 360 https://www.kleenkuip.com/forum/RSS_post_feed.asp?TID=5176 <![CDATA[Carpet and Floor Cleaning Industry Chat Forum]]> https://www.kleenkuip.com/forum/forum_images/web_wiz_forums.png https://www.kleenkuip.com/forum/ <![CDATA[How can I sell more protection? : bottom lining it === sell an idea...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=165171&title=how-can-i-sell-more-protection#165171 Author: duckcountry
Subject: 5176
Posted: 19/February/2012 at 7:24pm

bottom lining it === sell an idea like insurance companies do.  Sell protection from an expensive potential loss happening sooner (when you have no resources to address it) than much later (when life is wonderful again).]]> Sun, 19 Feb 2012 19:24:44 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=165171&title=how-can-i-sell-more-protection#165171 <![CDATA[How can I sell more protection? : Repeat business and ease of sale...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=165139&title=how-can-i-sell-more-protection#165139 Author: Soil Lint Green
Subject: 5176
Posted: 15/February/2012 at 8:57pm

Repeat  business and ease of sale comes from a position of talking about the investment the homeowner made on this carpet and your Spot & Spin 1 year warranty that comes with every area treated.  Have an official warranty document to present them.  Generally blue or green fancy borders and black text complete with an area for name and date and reference to areas completed on invoice number.  Since the warranty expires in one year, friendly reminder by email at 10 months, 1 year and 18 months will prompt repeat customers to call you.

If you are worried about the warranty wording, consult your business attorney.
]]> Wed, 15 Feb 2012 20:57:33 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=165139&title=how-can-i-sell-more-protection#165139 <![CDATA[How can I sell more protection? : duckcountry wrote:I price...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=164882&title=how-can-i-sell-more-protection#164882 Author: moreforles
Subject: 5176
Posted: 26/December/2011 at 5:59pm

Originally posted by duckcountry duckcountry wrote:

I price my jobs with protection included.  That way a competitive bid would need to include the fiberguard or we are comparing apples to oranges - I have my level of service up hereUpper and their skeleton cleaning service is down hereDowner

A Yugo is a car and so is a Rolls.  But equal they are not.


I like that "the car comparison" but think I would have to offer a with and without price, just to keep some low baller's from getting too much work.  that being said, it's apparent that you aren't targeting cheap price chasing customers, and there's nothing wrong with that, in fact, it's probably the best way to go.

I've never really targeted the bottom of the barrel, can reach them easily..... have always told myself and some customers that my price is in the middle, always cheaper cleaners out there as well as companies that charge a lot more for the same/similar service.   But being older and tired of working so much, my prices will be climbing substantially when I relocate and rename the company in the next 3 - 4 months. 

when I was selling scotch guard, I billed it at on quarter the cleaning price and did offer the deodorizers free with scotch guard purchase, and as long as they didn't have an actual odor - pet/water damage issues, the rinse agent as well as the pre-treater I used had enough smell that I never had a complaint about the deodorizer, even when I didn't fiscally apply one.   that's one of the reasons why I pay the overpriced cost for Hydra Dry, at over $40 for 6 lbs now, the smell makes using deodorizers as just a fresh smell unnecessary.
]]> Mon, 26 Dec 2011 17:59:04 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=164882&title=how-can-i-sell-more-protection#164882 <![CDATA[How can I sell more protection? : Carpetologist wrote: If...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=164881&title=how-can-i-sell-more-protection#164881 Author: moreforles
Subject: 5176
Posted: 26/December/2011 at 5:28pm

Originally posted by Carpetologist Carpetologist wrote:

If what you are saying and showing is true you are showing it to the wrong people. You need to do a selling job to the carpet manufacturers as the largest in the world are still using Scotchgard and Teflon.

I see a BIG window of opportunity for you...go get them! OK

Originally posted by CompleteSeal CompleteSeal wrote:

The problem with Teflon or any "coater" is that it fractures when walked on, or cleaned. Under a microscope it looks like Normandy beach. The fractured and so called "protectant" then hangs on to dirt more so than if there was no protection at all. This makes it harder for the customer AND the carpet cleaner to clean later.

I myself over the years have witnessed the opposite and I have found that Teflon coated carpets clean much easier than ones that have not been treated.



Treated carpets do usually clean up easier, if the customer doesn't wait too long and either over soils the carpets or due to high traffic, the treatment is walked off the carpet, but when not applied or mixed correctly, either watered down, or mixed or applied to heavily, the carpets do seem to soil faster and vacuuming by the customer doesn't clean as well as they like.   I've heard and seen that in the past, but now with most carpets being scrocth guarded in the factory before being shipped, it seems the quality of the carpet is such that newer carpets don't seem to hold out as long as those produced in the past.  And that doesn't have anything to do with scotch guard, but when customers say their carpet is only 3 or 4 years old, and cleaning has little or at least not the cleaning results they're looking for, it's sometimes hard to convince them to spend the money to have them re-Scotch gaurded, since they are generally the type of customers that don't give a crap about their carpet until a carpet cleaner is at their door or in the house.... then it's "is that all that will come out" or "can you go across this area again, and again...?"

and I usually will give them a second pretreatment and rinse, even when I'm sure that it won't help.... although on a few "rare" occasions, it did seem to help or at least the customer thought it did

]]> Mon, 26 Dec 2011 17:28:04 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=164881&title=how-can-i-sell-more-protection#164881 <![CDATA[How can I sell more protection? : Cenmar wrote:Does anyone...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=164880&title=how-can-i-sell-more-protection#164880 Author: moreforles
Subject: 5176
Posted: 26/December/2011 at 5:18pm

Originally posted by Cenmar Cenmar wrote:

Does anyone have a good method for selling protection? I only seem to sell it half the time and I need to increase my tickets.
 
Any help is appreciated.
 
Thanks-


One carpet cleaning company that I used to work for, used to use a sample, by dipping small carpet strips (about 2" wide and 12" long) half way in a bucket of scotch guard and letting it dry for a few days, then he would use scotch tape and tape them together and use few of them in the doorway for a while.

Then had us (cleaning crew) do a little demonstration under the sink with the 2x12 strips, showing how much easier the treated side cleaned up, it got a few more sales than just bring up "do you want any areas scotch guarded?"

Myself, I don't use or sell it, since I saw a study some years back about teflon building up in the human body, and while they hadn't linked it to any medical problems at that point, it's my feeling that anything that builds up and stays in the body, can't be a good thing, and eventually they will link it to some proplems, or diseases(s)  Much like the problems now being linked to Aspartame and other artificial sweeteners, and even asbestos, which everyone thought was great and safe when it was first being used.

but when customers ask about it, I tell them it's available and they can still pick up cans of it at Walmart or Kmart, and apply it when I get the carpet clean, either while it's still wet or after it dries, but tell them if they do wait, make sure that they vacuum it thoroughly before applying the scotch guard to the traffic areas or furniture

]]> Mon, 26 Dec 2011 17:18:00 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=164880&title=how-can-i-sell-more-protection#164880 <![CDATA[How can I sell more protection? : I get stain protector 9 times...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162491&title=how-can-i-sell-more-protection#162491 Author: vacman2000
Subject: 5176
Posted: 11/December/2010 at 7:22pm

I get stain protector 9 times out of ten, then next ten jobs i get 8 of them.
I know my carpets and upholstery, I know what carpets will come up like new, just by looking at them, so what I do is to mention the protector before I start. I WILL tell the customer that I will bring their carpets up like they were new, then I point to a spot that has never been walked on, then I back track a little in the same breath, and say almost every mark will be out.

So I put down my prespray, starting from the lounge area up to the bedrooms.

When I start to clean, I will clean half way into the wear area and up to the sofa, then I will call the customer back into the room, and remind them about my promise to get them looking like new, now they are coming up like new, then i say if i was you I would have them protected, to keep them looking like this for longer.

It works without having to tell lies.
Then when I finish the job and all is hunky dorrie, I write a note to 6 of their neighbours saying Mrs Jones has had her carpets cleaned to day and she is over whelmed by the way they have come out looking like new, you get a lot of refural this way.
]]> Sat, 11 Dec 2010 19:22:42 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162491&title=how-can-i-sell-more-protection#162491 <![CDATA[How can I sell more protection? : where can you got those cards...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162153&title=how-can-i-sell-more-protection#162153 Author: greenclean_adam
Subject: 5176
Posted: 26/October/2010 at 7:46pm

where can you got those cards from Carpetologist ? i'd love some to show off what can be done but never seen any in ukView Drop Down ]]> Tue, 26 Oct 2010 19:46:25 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162153&title=how-can-i-sell-more-protection#162153 <![CDATA[How can I sell more protection? : If what you are saying...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162152&title=how-can-i-sell-more-protection#162152 Author: carpetologist
Subject: 5176
Posted: 26/October/2010 at 5:32pm

If what you are saying and showing is true you are showing it to the wrong people. You need to do a selling job to the carpet manufacturers as the largest in the world are still using Scotchgard and Teflon.

I see a BIG window of opportunity for you...go get them! OK

Originally posted by CompleteSeal CompleteSeal wrote:

The problem with Teflon or any "coater" is that it fractures when walked on, or cleaned. Under a microscope it looks like Normandy beach. The fractured and so called "protectant" then hangs on to dirt more so than if there was no protection at all. This makes it harder for the customer AND the carpet cleaner to clean later.

I myself over the years have witnessed the opposite and I have found that Teflon coated carpets clean much easier than ones that have not been treated.

]]> Tue, 26 Oct 2010 17:32:13 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162152&title=how-can-i-sell-more-protection#162152 <![CDATA[How can I sell more protection? : I suggest you don&#039;t try to...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162143&title=how-can-i-sell-more-protection#162143 Author: duckcountry
Subject: 5176
Posted: 26/October/2010 at 1:25am

I suggest you don't try to sell it.  It is part of a restorative cleaning service that brings the carpet back to new or near new.  Sell the service, not the individual component of the service.

I clean but I also go beyond clean with our carpet restoration service.  You'll think I replaced your carpet with my exclusive signature revitalizing process.  I have better luck focusing on the benefits that fact/feature in any sales situation.  If done right, the price is justified in the buyers mind.

Again, stop dwelling on a single component.  The customer is more concerned with what they get that what goes into it.
]]> Tue, 26 Oct 2010 01:25:56 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162143&title=how-can-i-sell-more-protection#162143 <![CDATA[How can I sell more protection? : The problem with Teflon or any...]]> https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162138&title=how-can-i-sell-more-protection#162138 Author: CompleteSeal
Subject: 5176
Posted: 25/October/2010 at 2:55pm

The problem with Teflon or any "coater" is that it fractures when walked on, or cleaned. Under a microscope it looks like Normandy beach. The fractured and so called "protectant" then hangs on to dirt more so than if there was no protection at all. This makes it harder for the customer AND the carpet cleaner to clean later. In addition to this problem (as if that weren't enough) where the coater fractures, there are then bare fibers exposed to permanent staining.
 
Here is a demonstration: http://www.youtube.com/watch?v=UQpQ-_o0Wqs
 
Hope this is helpful.
 
]]> Mon, 25 Oct 2010 14:55:07 +0000 https://www.kleenkuip.com/forum/forum_posts.asp?TID=5176&PID=162138&title=how-can-i-sell-more-protection#162138