I'm new doing direct mailers...

I managed a carpet cleaning company for 2 years here in oklahoma now I'm 3 months deep with my own business and we advertise with a company called valpak ....we do 50,000 mailers a month 10,000 per zip code. It keeps me busy as hell 4 jobs a day usually.....costs 1,300 a month well worth it.  We advertise 9.99 per room 3 room minimum,  and i average $200 - $300 per job,  i'm a very strong salesman so do u guys have any more suggestions for me to get more jobs!  i wanna grow and add more vans to the fleet...in july we're adding air duct cleaning to our mailers as well.  How about a tellemarketing room? Anyone currently use a tellemarketing room?  I've been reading a bunch of good info on this site.....but i have a very good theory guys! 

Do as much marketing as u can afford,  referrals are great but they don't come overnight...

Use good equipment and chemicals  i use a 15 hp panther truck mount with a rotovac power wand.....charge double ,20 per room , to use rotovac  

Be a professional  get a uniform get a hair cut and shave tuck ur shirt in have some class

EVERY DAY have a sales meeting!! Train all your techs to be salesman.....my happiest customers are the ones who pay the most!  Just think of all the money you guys are leaving on the table!  When i need more techs i'm going to hire salesman and train them to clean.....Call it bait and switch or whatever u want but the sh*t is strong like bull! I'm gonna f**k around and get rich....  It's all about sales,   people wanna be sold they want the song and dance....period. 


Edited by aaa cleaner - 18/June/2007 at 10:47pm