HAIR DYE REMOVAL FROM CARPET

I’d be careful with peroxide on a light gold carpet. Even 3% hydrogen peroxide can lighten or alter some carpet dyes, so definitely test it first in an inconspicuous area.

Just For Men is basically a hair dye, so you’re dealing with artificial colour that can bond pretty strongly to the fibre. If rubbing alcohol is already moving some of it, I’d keep working cautiously with blotting rather than soaking the area.

You could also try a professional reducing/oxidizing stain remover intended for synthetic dyes, depending on the fibre type. That gives you more control than repeatedly applying household peroxide.

Big thing is to identify the carpet fibre first and test whatever chemistry you use. On a gold carpet, removing the hair dye but also removing some of the carpet dye would be a pretty lousy trade.