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Ideas for marketing 2007 |
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MR. STEAMER
True Patriot
Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14549 |
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Topic: Ideas for marketing 2007Posted: 12/January/2007 at 12:28am |
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I know most if not all of you charge more than I do....
I'm looking for some advertising Ideas, that have worked for you...
right now I'm running a basic pricing
2 rooms $60
3 rooms $75
5 rooms 125 hall & 13Steps n/c
2005 I gave pizza and movie tickets for oreders over $150
great...but turns into a hassel when you get repeats...
please don't say free DEO....
Free Gard is out of the question...
what else can a guy focus on?????
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www.mr-steamer.com
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cmaster
IICRC Instigator
Joined: 29/January/2004 Location: Canada Status: Offline Points: 29693 |
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Posted: 12/January/2007 at 12:37am |
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We'll clean your favourite armchair free with $(place amount here) order
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nightrider
Marketing Master
Joined: 12/March/2004 Status: Offline Points: 4666 |
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Posted: 12/January/2007 at 12:49am |
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Edited by nightrider - 23/November/2007 at 7:19pm |
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Ken Harris
Grand Potentate
Joined: 12/January/2006 Location: Canada Status: Offline Points: 1120 |
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Posted: 12/January/2007 at 1:35am |
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Give them a FREE picture of you getting the SHAFT. That should bring in the business.
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MR. STEAMER
True Patriot
Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14549 |
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Posted: 12/January/2007 at 8:59am |
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no seriously
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CCandmore
Senior Member
Joined: 07/December/2006 Location: Virginia, USA Status: Offline Points: 150 |
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Posted: 12/January/2007 at 9:29am |
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I posted this somewhere else, but I'll tell you here too.
I use local college girls for part time helpers. I rake in the prespray and work on stubborn spots while they use the wand. Since I've been doing this, my business skyrockets in the summertime when they wear shorts and t-shirts. It's usually the guy who meets me at the door and I never get complaints. I have a special short-handled rake that I like to call my "stainguard rake". I spray, they rake. It's really amazing how much some customers are willing to pay for stainguard. By the way, I love my job. |
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cmaster
IICRC Instigator
Joined: 29/January/2004 Location: Canada Status: Offline Points: 29693 |
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Posted: 12/January/2007 at 10:03am |
I was serious
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doug
King of the One Liners
Just My opinion Joined: 31/January/2004 Status: Offline Points: 32711 |
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Posted: 12/January/2007 at 12:44pm |
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Mr. Steamer I don't believe in free anything? The more you have cleaned the better price I can give you. I think you should keep stairs out of your specials. They can be a very profitable add on. 13 steps $32.50 instead of priceing by the step on the invoice just say stairs x amount you don't have to tell them the price per step. Let the customer earn that price reduction? If it is free going in it has to be free going out?
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Just My opinion
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MR. STEAMER
True Patriot
Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14549 |
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Posted: 12/January/2007 at 2:12pm |
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Thanks doug good info.....it's hard when people arent willing to try your service...
this has been 2 years now...by now I should have all the customers...
I just sign up for another 20 thousand dollars worth of advertising for 2007...
and I have no earth shaking ideas...my coupon is going to look like the next guys
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www.mr-steamer.com
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MR. STEAMER
True Patriot
Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14549 |
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Posted: 12/January/2007 at 2:12pm |
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what do you guys think about giving a way 1 room free to first time customers just to try us out...with no obligation to purchase???
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Hammy
Carpet Cleaning Guru
Joined: 27/September/2006 Location: Canada Status: Offline Points: 10330 |
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Posted: 12/January/2007 at 2:23pm |
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You will get people that will take advantage of that promo. Don't do it!
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Could somebody just clean my carpets!
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cmaster
IICRC Instigator
Joined: 29/January/2004 Location: Canada Status: Offline Points: 29693 |
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Posted: 12/January/2007 at 3:41pm |
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Do a trial in a selected area and see if it works for you. I tried it a few years ago and it worked for me. I only had a couple of custys who only took the freebee
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MR. STEAMER
True Patriot
Only in the GTA Joined: 03/March/2004 Location: Canada Status: Offline Points: 14549 |
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Posted: 12/January/2007 at 6:22pm |
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so why did you stop cmaster????
I won't do it till march....the action pak will go to 150k homes...
I made sure I was in the same mailing as sears and canadian steam..I want to go head to head...
you need something earth shattering to do that
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cleanex
Carpet Cleaning Specialist
Joined: 17/October/2004 Location: Canada Status: Offline Points: 705 |
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Posted: 12/January/2007 at 8:50pm |
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Give your body a rest, you kill yourself for almost 10 months a year, time to rejuvenate the body, it is only 8 weeks and things will start to pick-up again, been that way for 37 years and I don't see it changing.
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DON ELDRED
YOU CAN "STAND" ON OUR REPUTATION |
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